App Feature

Beautify: Beauty makeup editor is a free, all‑in‑one selfie and photo retouching app focused on quick makeovers. It offers 300+ filters and effects, hair color changing, face reshaping and smoothing, background eraser with blur, collage maker (up to 8 photos), and decorative frames—aimed at producing social‑media‑ready images fast.

Verdict

Verdict: A capable, beginner‑friendly beauty editor with lots of filters, best for quick social-ready touch‑ups rather than deep, pro-grade edits.

Who is it for

Real-world User Experience

Is it Worth Paying For?

Core tools are free, with IAP likely unlocking extra filters, frames, or ad removal. If you edit selfies often, paying to remove ads and access premium packs can be worthwhile; otherwise, the free tier should cover most casual needs.

How it Compares to Alternatives

Compared to YouCam Makeup and BeautyPlus, Beautify emphasizes straightforward editing with many filters and frames but appears lighter on advanced AI auto-retouch, try-on catalogs, and community features. Versus PicsArt or Facetune, it’s simpler and more budget-friendly, but lacks pro controls, granular masking, and premium-grade fine-tuning.

Summary

Beautify: Beauty makeup editor delivers an accessible blend of makeup effects, hair color changes, background tools, and a large filter library designed for quick, flattering selfies and social sharing. Its collage maker and frames help produce polished posts without a steep learning curve. While the app’s strong rating and large install base inspire confidence, expect ads and optional IAP, and don’t look for pro-level editing depth. For everyday touch-ups and playful transformations, it’s an easy recommendation; power editors may prefer more advanced alternatives.